Somehow, I had never heard about this SoulCycle phenomenon until just today. I watched a few parodies of it, but I thought the actual promotional videos were even funnier. It's like some uber-twee New Age exercise bike cult with a big dollop of Richard Simmons, all dandied up with breathy inspirational platitudes. And very, very spendy, especially when it comes to SoulCycle-branded products. I can't believe anyone would take it seriously. Well, actually, this being the modern world, I can. Am I missing something here in my codgerdom, or are people actually turning into giant hamster-droids?
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Here's my thought - whatever gets you inspired to exercise can be a good thing. I'd rather be outside but I do spin classes or time on my trainer when the weather is bad. And I feel good for having done it. Yeah, SoulCycle is probably over-branded but whatever floats your boat. :-) Still better than not exercising at all.
this was in the most recent Reader:
http://www.chicagoreader.com/chicago/soulcycle-religious-evangelica...
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