Not the most well-targeted marketing I've ever seen.

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Got the clean the dust off of it somehow.
Marketing algorithms suck.
Not everyone here is a foaming-at-the-mouth anti-car activist.  Some of us just enjoy bicycles for fun and don't care about the "green" aspect at all.  I'd still love bikes if it were destroying the ozone and killing millions of polar bears and melting the ice cap.  it's not something I grab onto because it goes along with my radical anti-social politics.

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