Wasn't there a company promoting a similar product for bikes recently on chainlink? 

This application and hardware combo may solve the problem of size (needs to be small and discrete) and battery (never needs replacing, lasts one year before replacing whole chip).  

http://www.thetileapp.com

Remaining questions:

1. could it be well enough hidden as to remain on the bike? Perhaps beneath the seat? glued to bottom of BB? 

2. It requires a dense user base to track your stolen goods (another tile-user has to randomly pass within 50 feet of your lost bike for the bluetooth 4.0 signal to be pinged back to the cloud and then to your iPhone). Might not be feasible until a certain max density is reached. 

But I like the hardware and concept a lot better than that bottle cage device.  

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Looking forward to seeing if it works, would be great to have a tool like this. 

Jaik S. said:

I should be receiving my TrackR any day. Just found their server data map, and they have over 100,000 of these shipping to everyone. That will create the largest crowd sourced GPS network, assuming everyone uses the app to track things like they should. This was from last month:

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