The Chainlink

Since The Chainlink's inception, we've used the description below to explain with The Chainlink is with small variations like Chicago vs. Chicagoland: The Chainlink is the one-stop Chicagoland resource for connecting cyclists to share info on bikes, routes, rides, and events. 

But what about a tagline? 

Here are are two suggestions I like, born out of many conversations about how exactly to explain what The Chainlink is.... 

By The Cyclist. For The Cyclist.

Connecting Good People - Who Happen To Ride A Bike -  In and Around Chicago (inspired by Lee Diamond)

What do you think? Any others that we could use when we launch the new site design?

 (Status update on new website included in today's newsletter

Views: 255

Reply to This

Replies to This Discussion

Like

By The Cyclist. For The Cyclist.

"An Online Community for Chicago Cyclists."

"Connecting Chicago Cyclists."

+1

"Connecting Chicago Cyclists."

or could be "connecting chicagoland cyclists"

How bout "Linking Chicagoland Cyclists"

Linking cyclists thoughout Chicagoland. 

I would do something short and definitive like:

"Chicago's Cyclist Community"

Or

"The Online Hub of Chicagoland Cyclists"

I add these point to consider.

a.    It covers art, literature, poetry, fun and music.

      so including "culture" makes sense.

b.   We are not involved with this not for some passive or mindless reason.

      So adding a reason  more than just sharing-- maybe elevating and/or strengthening.

c.   The word "bikes" has to go. we are 1, 2, 3,and 4 wheelers

      So it is:   cycling,  cyclist 

d    We have no store front to: one-stop at and  yet I stop here many times

      So somehow showing that this is an online internet enterprise would be clear.

I suggest:

Chicago-land's premiere online resource by cyclist for cycling.

Chicago-land's premiere online resource connecting to cycling culture.

An online resource where cyclist drive Chicago-Land's cycling scene.

Chicago cyclist's online protected lane for cycling.

rik

+1 for Linking Chicagoland Cyclists

 

A) Some of these seem very focus-groupish, It really should be a tad obscure, a bike part or tool, something non-cyclists don't know.

B) It could rotate, make it a bit of daily haiku depending on the season / holiday.  Have it change once a week or monthly. A quote on a birthday.  You get the drift.  

"For the times when your bike is locked up" or "For when your not riding"

"Julie's bike site. Say stuff if you want."

Lol j/k :)

RSS

© 2008-2016   The Chainlink Community, L.L.C.   Powered by

Disclaimer  |  Report an Issue  |  Terms of Service